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Mystery Shopping

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Customer Experience Publication

Got30: An Ipsos vodcast

Got30 is a vodcast answering some of the questions we get asked by clients about Customer Experience and Channel Performance. We publish new videos every other week.
Man calling in the street | Mystery Calling | Ipsos
Customer Experience Publication

Mystery Calling: Dialling up your contact centre performance

Discover how a well-designed mystery calling programme can drive loyalty and profits in this new Ipsos Views paper.
Designing a Better Mystery Shopping Programme | Ipsos
Mystery Shopping Publication

Designing a better mystery shopping programme

A seven-step guide for organisations to derive more value from a better mystery shopping programme.
Corporate Survey

Ipsos Expands its Mystery Shopping Services in Asia Pacific

Ipsos announces its strategic agreement with Market Pulse International (MPI). Ipsos acquires MPI assets to expand its current Mystery Shopping services in Asia Pacific.
Mystery Shopping in the Luxury Industry | Ipsos
Mystery Shopping Publication

Mystery Shopping in the Luxury Industry

In this paper, three highly experienced mystery shopping experts share their knowledge and opinions on different aspects of mystery shopping in the luxury industry and how it is a vital ingredient in a holistic Customer Experience strategy.
How Mystery Shopping Drives Better Automotive CX Performance | Ipsos
Mystery Shopping Publication

How Mystery Shopping Drives Better Automotive CX Performance

Changing Gear - What should an automotive mystery shopping programme focus on? What do car manufacturers and dealers want from a mystery shopping programme?