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Applying the DIY (Do-It-Yourself) model to Market Research is possible – based on having access to the right platform
What is an automated research platform and what are the criteria that customers can use to identify the optimal solution for their objectives
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Ipsos Update – September 2021
This month we feature new research on women in advertising, wellbeing in India, alongside updates on world opinion on globalisation, economic recovery, exercise and sports, and more.
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Sentiment about globalization cooler than before the pandemic across the world
Global survey conducted with the World Economic Forum highlights mixed views on international trade
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Ipsos ranked #1 Most Innovative Market Research Company in the World, for the third year running
We are proud to announce that Ipsos has retained the rank of #1 Most Innovative Market Research Company by GreenBook’s Research Industry Trends (GRIT) report. Ipsos keeps the leadership of the chart, same as in 2020 and 2019.
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World Refugee Day 2021: a mixed picture
Our new global survey shows that there is strong support for the principle of people seeking refuge from war and persecution but in practice few are open to accepting more refugees into their country
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Flirtation or commitment: Assessing post-pandemic stickiness of product subscriptions
Product subscriptions have gained a new relevance during the pandemic,but will this behaviour stick in a post COVID-19 world?
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COVID-19 recovery takes priority over closing gender inequality globally, while women bear the brunt of the pandemic
International Women’s Day 2021
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The impact of race, ethnicity, and national origin on opportunities: Perceptions and personal experience
Survey for the World Economic Forum explores how much access to employment, education, housing, and social services is influenced by ethnicity and national origin across 27 countries
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Ipsos celebrates 20 years in Romania
The people behind the figures – introducing the professionals who collect, process and analyze data across hundreds of surveys per year
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A Year in Review - 2020
This has been a year of momentous change – real and anticipated. As we pause to reflect at the end of the year, we present some Ipsos research highlights you may have missed during the dizzying events of 2020.