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Global predictions for 2023
Following a very challenging couple of years in 2020 and 2021, many people around the world feel 2022 has been a little better. However, uncertainty about both short- and longer-term futures prevails. Global citizens are struggling to be optimistic about 2023 as most express concern about the state of the economy, the environment and world security.
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Holiday Shopping 2022: Mixed feelings as consumers are anxious but eager to celebrate
New Ipsos research conducted by Ipsos.digital and Synthesio looks at this year’s holiday shopping trends, spending habits, and gift wish lists.
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Seven in 10 people in 34 countries support global rules to stop plastic pollution
Consumers globally believe it is important for such a treaty to incorporate five key measures to tackle plastic pollution : ban unnecessary single-use plastics, ban types of plastic that cannot be easily recycled, have rules making manufacturers and retailers responsible for reducing, re-using and recycling plastic packaging, have global rules requiring all new plastic products to contain recycled plastic and require labelling of plastic products so that it is clear how to responsibly sort them for reuse, recycling or disposal.
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Consumers demand innovation from their energy suppliers
New services from Ipsos and Synthesio help energy and utilities brands track consumer trends and spot innovation opportunities.
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More than half of adults across 34 countries plan to watch the 2022 FIFA World Cup
Brazil and Germany are most widely expected to be the tournament’s finalists
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Nutrition in a pill: Europeans’ attitudes towards food supplements
Ipsos European Public Affairs' findings show that food supplements and vitamins have become an essential part of European consumers’ lifestyle
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68% globally are willing to accept new policies encouraging sustainable technology adoption
Incentives, discounts and other inducements are most supported policies to help tackle climate change in new global study ahead of COP27
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Where brands and retailers should place their bets this holiday shopping season
Inflation, the environment, Covid-19 and the war in Ukraine are all forces brands and retailers must consider ahead of Black Friday and Christmas shopping.
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3 in 5 globally say their healthcare system is overstretched
However, half of those surveyed across 34 countries describe the quality of their country’s healthcare service as good.
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Ipsos ranked as the most innovative full-service research agency in the world, for the fourth consecutive year
For the fourth consecutive year, GreenBook Research Industry Trends (GRIT) ranks Ipsos as the most innovative full-service research agency in the world.