Brand Influencers

Brands Publication

A discussion on Ipsos’ view on the importance of brand tracking research, knowledge of consumer decision-making and fundamentals for brand growth.

27.01.21

Consumer Behaviour Publication

Achieving brand growth in a mindful and mindless world.

23.09.20

Marketing Publication

Reassessing the eight motivators of purchase in the context of COVID-19.

09.09.20

Trends & Prospective Publication

The role of beauty for women in China, Korea and Japan.

24.07.20

Brands Publication

What’s next for brands during the COVID-19 pandemic?

22.04.20

Environment Publication

Consumer views on the second-hand market and sustainability in the fashion industry.

13.03.20

Brands Publication

In a rapidly changing media landscape, this is a call to action to help your creative leverage the power of you.

13.02.20