質化

ISO 20252:2019 Framework for Taiwan
問卷 Publication

ISO 20252:2019 Framework for Taiwan - Statement of Applicability (SOA)

The Statement of Applicability (SoA) describes the scope of services Ipsos in Taiwan provided and attested to the ISO 20252 standard.
conversations-with-ai-part-vi-ipsos
人工智慧（Artificial Intelligence, AI） Publication

益普索觀點 —— 與 AI 對話 (六)：AI 主持人究竟是增強同理心，還是削弱了人際連結？

生成式 AI 驅動的主持機器人能在質性研究中發揮作用嗎？它能增強與受訪者間的同理心，還是會讓我們感受不到共鳴？
ISO 20252:2019 Framework for Taiwan
問卷 Publication

ISO 20252:2019 Framework for Taiwan - Statement of Applicability (SOA)

The Statement of Applicability (SoA) describes the scope of services Ipsos in Taiwan provided and attested to the ISO 20252 standard
FGD
線上調查 Publication

益普索線上座談會 / 深訪

線上焦點團體座談會能透過即時遠端視訊的方式來挖掘消費者的體驗。Online Focus Group Discussion (FGD) allow the consumer experience to be brought to life through live, remote video streams.