People * Planet * Prosperity
Governments, business and society all share a growing ambition to create a more sustainable and prosperous future for people and for our planet, while recognising the challenges at play.
How to shape a future that is planet-positive? How to support a fairer society where everyone can thrive? And how can businesses create sustainable futures, both for themselves and the communities they serve?
Please join us as we reflect on the work that still needs to be done to put in place strategies that will meet the needs of present and future generations.
The Sustainability Context
Practitioners are charged with getting to grips with various concepts: the E-S-G agenda, the evolving CSR landscape and the dynamics of the so-called say-do gap. We take a look at these themes through the lens of public opinion around the world.
Shifts and Sentiments in South East Asia
People across the region are telling us businesses are acting too slowly when it comes to taking tangible action. We present new expert analysis on how the context is changing – and take a look at what to expect next.
Speaking to Consumers
Often the carrot of “it’s sustainable” is not enough to entice a public who feel that they are doing enough in the face of many competing priorities. We explore how sustainability can be positioned as a co-benefit, using a new segmentation to help us better understand and communicate with different groups.
The Sustainability Opportunity
We reflect on how businesses can create unique value by re-thinking how their products and services are designed and by doing this in a holistic way - whilst making sure they are in tune with people’s evolving values and aspirations.
All KEYS Webinar recordings and presentations are available here.
[WEBINAR] Ipsos Global Trends - Aftershocks and continuity
Welcome to Ipsos Global Trends 2021: Aftershocks and continuity. This is the latest instalment in our wide-ranging series that seeks to understand how global values are shifting. This year’s update polls the public in 25 countries around the world, ranging from developed countries such as the US, UK and Italy, to emerging markets in Asia such as China and Thailand – as well as covering important new markets like Kenya and Nigeria for the first time.