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  • キャンペーン効果測定調査のご紹介

    実施キャンペーンの効果を多角的に把握し、次回のキャンペーンに活かしましょう!

    Download
  • SIA Insights Services - HEALTH 2022

    Download
  • Society

    Global perceptions amid earth’s temperature breaching the 1.5 degrees tipping point

    Amidst global temperature rise concerns, Ipsos uncovers declining individual action despite heightened awareness. Spanning 32 countries, our report reveals regional differences in climate policy expectations and economic apprehensions, providing a roadmap for strategic climate engagement.

    22 April 2025
  • Society

    From weight loss to longevity, South Africa's health consciousness takes centre stage this year

    As South Africans embrace the spirit of 'New Year, New Me' and embarking on their New Year's resolutions, often centred around health and wellness, the Ipsos Global Trends study reveals that South Africans, along with their African counterparts, are already ahead of the global curve in health consciousness and proactive self-care.

    23 January 2025
  • Consumer & Shopper

    Understanding consumer mindsets for growth in 2024

    In a world where consumer attitudes are always changing, truly understanding how people think is crucial for brands wanting to grow. Asking three basic questions can help organisations stay on track, connect with customers, and achieve lasting results.

    6 March 2024
  • Society

    Exploring the multifaceted opinions about abortion in South Africa

    Abortion, an issue that sparks intense debate in many countries, gives rise to a diverse spectrum of viewpoints and emotions. Gaining insight into the ever-shifting terrain of abortion rights, attitudes, and trends illuminates societal views and the evolution of perspectives. Across 29 countries, a prevailing trend emerges: a majority supports the legalisation of abortion, at least in most cases.

    3 November 2023
  • Society

    The global discourse on Mental Health

    Stress is taking a toll on the workforce, with half of online South Africans confessing to having needed time off from work due to stress in the past year. This sentiment is echoed on a global scale, as nearly 4 in 10 people across 31 countries share a similar experience.

    10 October 2023
  • Society

    Ipsos Update – October 2023

    Education, infrastructure, healthcare… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.

    2 October 2023
  • Society

    Ipsos Update – May 2023

    Generations, corporate purpose, climate change… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.

    4 May 2023
  • Media & Brand Communication

    The myths and realities of social intelligence and analytics

    While social intelligence is a growing space, there are still plenty of misconceptions about what it is and how it works.

    21 December 2022
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