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Creative Excellence helps advertisers to bring back the magic by using research to inspire and empower creativity
Creative Excellence brings back the magic.
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Building reputation in 2023: the link between corporate reputation and business efficiency
Drawing on data from our latest 24-country Global Reputation Monitor, this paper explores the relationship between a good reputation and better business efficiency.
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Data Dive: Gen X myths vs. realities
In five infographics, we uncover interesting insights into the generation that came of age as the Berlin Wall fell and the internet rose.
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Building a better future with Innovation
At Ipsos, we are passionate about helping clients identify, qualify, optimise and forecast the business potential of innovations for consumer goods, services and durables, products, packaging and new business models. Our rapid and validated end-to-end solutions, combine optimisation with qualification, to enable clients to be faster in seizing opportunities and be more agile and confident in bringing their products to market.
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Sustainability: All on the same page?
Do we really understand what people mean when they talk about sustainability, and does it hold the same meaning for everyone?
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Ipsos acquires Big Village Australia
Building on capabilities in Public Affairs and large-scale data collection.
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85% of direct sellers in Europe are women
Happy, experienced and upskilled: Seldia and Direct Selling Europe unveil 2023 Ipsos survey results on European Direct Sellers.
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ESG Council Report 2023
Established in 2023, the Ipsos ESG Council brings together senior level executives with responsibility for sustainability and the development of ESG best practice from some of the most respected corporations in the world.