Latest News

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  Consumers Survey

  KSA Primary Consumer Sentiment Index - March 2026

  Consumer sentiment index in Saudi Arabia stands at 71.6

  14.04.26
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  Consumer Behaviour Survey

  Ramadan 2026 in Egypt: The most engaging series across social media, streaming, and broadcast TV

  The most engaging series across social media, streaming, and broadcast TV
  

  31.03.26
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  Shopper Survey

  IPSOS THOUGHT PIECE - RAMADAN 2026

  The 60-day shopping season brands need to plan for. A co-authored perspective by Ipsos & TikTok for Business.

  27.02.26