

Sustainability at the Heart of Middle East Tourism 2025
Tourism in the Middle East is entering a new era: responsible, authentic, and sustainable.
Tourism in the Middle East is being reshaped by sustainability. From airlines investing in greener aviation and hotels embracing eco-friendly stays, to travelers seeking authentic cultural experiences and hidden gems, the region is redefining what it means to travel responsibly.
Cultural heritage, innovative dining, and smarter mobility solutions are now central to the tourism experience, where values and memorable journeys go hand in hand.
Click below to explore the full report and uncover the insights shaping the future of tourism in the Middle East.