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Ipsos.digital Platform
World-class market research in the blink of an eye
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The Age of Impunity?
A country’s human rights record just as important as economic and security benefits for Australians: Ipsos “The Age of Impunity?" study.
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Across the globe attitudes towards refugees are mixed
A majority support the principle of people seeking refuge from war or persecution but concerns remain – majority are suspicious most refugees are not genuine and worries about integration are growing: Ipsos study
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Close to half of Australians support marijuana legalisation
In March, we asked 1022 Australians whether they would support or oppose a law to make it legal for people to grow and possess marijuana for personal use.
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Mind the gap: Why what a brand promises and what it delivers matter
What happens when there is a mismatch between what a brand promises to its consumers and their actual experience? Fiona Moss explores the promise-experience gap, the benefits of aligning the two and the pitfalls of over-promising.
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Labor retains lead but election race tightens
The gap between the two major parties has narrowed, in today’s eve-of-election Ipsos poll.
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Ipsos Update - May 2019
May’s edition presents Ipsos’ latest research and thinking on topics including climate change, our ‘vices’ – or morally questionable behaviours, driverless cars, shopper technology, creative advertising and trends in MENA.
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Why we can’t live without digital media
It looks to me like Judy is always “on her phone” but, in truth, she’s organizing her time, connecting with friends, helping her brother nail an interview, vetting lunch spots or keeping up on current events.