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What is the Ipsos Aboriginal and Torres Strait Islander Research Unit?
Sharon Barnes, Head of the Ipsos Aboriginal and Torres Strait Islander Research Unit, discusses the ATSIRU and their work with Aboriginal and Torres Strait Islander peoples.
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Ipsos Appoints Carin Hercock as Managing Director, New Zealand
Research and marketing industry veteran to lead the prominent global insights brand in New Zealand
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Unlocking the Value of Reputation
The definitive link between corporate reputation and better business efficiency.
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Ipsos Launches Product Intelligence: Socialized Product Evaluations via User Ratings and Reviews
Combining its expertise in social intelligence with its strong heritage in product testing, Ipsos has launched a new Product Intelligence solution that enables marketers to evaluate products faster and more efficiently than traditional product testing.
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Globally half think socialist ideals are of great value
The latest Ipsos Global Advisor survey shows that around half of those surveyed in 28 countries around the world think that at present socialist ideals are of great value for societal progress.
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AANA Announces Advertising Sentiment Index (ASI)
AANA today announced a new initiative, the AANA | Ipsos Advertising Sentiment Index (ASI) which will measure the Australian community’s perception of advertising issues and content, with initial results expected to be released in Q4 2018.
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Ipsos Healthcare Launches Syndicated Pan-Cancer Testing Monitor in Australia
Ipsos Healthcare – the global healthcare business of Ipsos – has announced the expansion of its syndicated Pan-Cancer Testing Monitor (PCTM) to the Australian market.
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Majority support for Turnbull to remain as party leader - Fairfax Ipsos Poll
The Labor Party remains ahead of the Coalition in the April Fairfax Ipsos Poll.
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Australians sceptical about Autonomous Vehicles
Throughout the developed world, there is widespread interest in autonomous vehicles (AVs), however Australians are more reluctant, according to a new global study from Ipsos.
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Ipsos Update - April 2018
Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. April’s edition features our Flair France report, a global study on gender equality, a report on Russian outbound travel trends and a paper examining purchase decisions from a behavioural science perspective.