Customer Experience


Omnichannel Publication

Up close and personal: Humanising omnichannel

Humanising omnichannel means seamless customer journeys are just the start.
Brand Health Tracking Publication

Bridging the Brand Experience Gap

How to align brand promise and customer experience for business success
Customer Experience Publication

The Key To Your CX Success

Finding the right customer experience KPI for your business
Customer Experience Publication

Service with a smile?

Delivering customer experience in the face of mask wearing.

Customer Perspective: An Ipsos podcast

Customer Perspective is a weekly podcast exploring all things Customer Experience, and Channel Performance.

WiTF - Optimising for Our Digital Future

“In just 3 months, we jumped a decade”
Customer Experience Publication

The Forces of Customer Experience

The science of strong relationships in challenging times.

Ipsos New Zealand appoints Amrutha Murthy as a Director, leading Customer Experience

Ipsos New Zealand Managing Director, Carin Hercock, today announced the appointment of Amrutha Murthy as a Director leading Customer Experience for the market research company. 
Shopper Publication

Black Friday: Shifting its Centre of Gravity

Ahead of Black Friday 2018, Tim Denison traces the history of a retail event that has evolved into a global phenomenon. But what is different now to previous years, what can retailers learn, and what shape can we expect Black Friday to take in the future?