Advisory Services | Brands | Ipsos
Strategy3

Advisory Services: Strategy3

OUR SOLUTIONS
In a world of accelerating change, Strategy3 helps organizations answer their most complex business questions and chart a clear path to growth.

We bring together the full power of Ipsos’ global research capabilities with a senior advisory team to create bold, evidence-based strategies tailored to our clients’ unique challenges and opportunities.

Whether you're redefining your brand, rethinking your customer strategy, or reshaping your future direction, our approach is designed to deliver clarity, alignment, and measurable impact across your organization.

Our Focus Areas

  • Customer Strategy: Growth starts with knowing who you're really built to serve. We help identify and prioritize high-value segments, uncover shifting behaviours, and build strategies to win for today and tomorrow.
  • Market Strategy: Strategic advantage starts with seeing what others don’t. We analyze the forces reshaping your category and determine where and how to play.
  • Brand Strategy: A strong brand doesn’t just tell a story — it drives business decisions. We craft brand strategies that resonate with both customers and employees, rooted in purpose and powered by insight.
  • Innovation Strategy: Innovation isn’t about volume; it’s about vision. We uncover unmet and emerging needs and shape them into commercially viable ideas that fuel future growth.
  • Trends & Foresight: The future won’t wait for your five-year plan. We help anticipate disruption, design for resilience, and embed foresight into today’s decisions.

With Strategy3 teams embedded in major markets across the Americas, EMEA, and Asia-Pacific, we bring global perspective and local relevance to every engagement. Whether partnering with a multinational or a market leader closer to home, we work side-by-side with clients to deliver strategies that are grounded, bold, and built for impact.