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Insights Hub

Insights Hub

Featured insights & publications

Artificial Intelligence (AI) Publication

Your Next Car Might Drive Better Than You: The Perception of AI in Automobiles

Are we ready for AI to take the wheel? Discover global consumer perceptions of AI in automobiles, self-driving car trust, and insights from the 2026 Ipsos Global Mobility Report.

08.07.26

Society Survey

More Gen Z say they’ll own a pet than have a child, despite valuing parenthood more

08.07.26

Society Survey

What Are the Consumer Trends Shaping the Future of Alcohol in 2026?

08.07.26

Healthcare Publication

Differential Diagnosis

08.06.26

Consumer Behavior Publication

FIFA World Cup 2026: A Tournament of Passion, Participation—and Price Sensitivity

07.24.26

BC’s Most Loved Brands 2026 were unveiled today with Save-On-Foods taking the #1 spot

Read Now

Canada’s Most Influential Brands of 2025 Share Insights

Watch Now

What the Future: Family

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All content

Artificial Intelligence (AI) Publication

Shopping With AI

Read more about how artificial intelligence is reshaping the purchase journey.

07.22.26
Society Survey

Seven in 10 Consumers Require Creator Authenticity Before Hitting 'Follow'

Authenticity is the Entry Point, But Engagement and Identity Drive Impact

07.22.26
Society Survey

Canadians Acknowledge Overstating AI Skills at Work as Expectations Grow

Almost one-third (32%) say they’ve overstated their AI abilities to workplace colleagues

07.21.26
Society Survey

Consumer Confidence Canada: Monthly Update

Take a look at our latest Canadian Consumer Confidence data.

07.21.26
Sports Publication

From Betting to Participation

Referencing fresh World Cup research, discover how fan culture is reshaping sports betting’s next growth phase.

07.20.26
Ipsos i3 – Inform, Innovate, Inspire

Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.
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Lottery & Gambling Publication

Lottery & Gambling Industry Research

Discover Ipsos’ specialized knowledge & research solutions for lottery, gambling, iGaming, player health, and regulatory compliance.

07.20.26
Artificial Intelligence (AI) Events replay

[WEBINAR] How Visible is Your Brand on ChatGPT, Gemini, and Claude?

Revisit our on-demand webinar where we introduce our solution to help brands track, measure, and optimise their presence across leading AI search platforms.

07.16.26
Economy Publication

The Endurance Economy at Mid-Year 2026

Canada is not moving through a typical recovery cycle. It is operating in a period of sustained constraint. The question for business leaders is: how prolonged adaptation is reshaping the market and whether current strategies are aligned to that reality.

07.15.26
Economy Publication

Endurance Economy Insights Hub

Your destination for research, insights, and analysis on the structural shift reshaping how Canadians navigate affordability, security, and the future.

07.15.26
Society Survey

Most Canadian Teens (82%) Support Social Media Age Restrictions

“Social Media Ban”? 70% of Teens Aged 16-19 Say That Sounds Like A Punishment

07.14.26
Society Survey

Employee Wellbeing Hits New Low as Financial Pressures Weigh on Canadians

Canadian Employee Wellbeing Falls 9 Points Year-Over-Year to 56%

07.14.26