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  Brand Equity News

  From Dashboards to Decisions: myBVC AI Brings Conversational Intelligence to Brand Equity Management

  Ipsos unveils myBVC AI, a generative AI assistant that promises to redefine real-time brand equity access.

  02.24.26
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  User Experience News

  Unlock your Brand’s Online Potential and Make Every Interaction Count

  Ipsos Launches UX Brand Impact Audit to Quantify the Direct Link Between Digital UX and Market Share.

  02.19.26
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  Communities News

  Connect with real people for agile, authentic insight discovery

  Ipsos RealTalk Community Essentials offers a ready-to-use engaged audience eager to tell their stories, share in-context insights, and ​co-create in real-time video diaries, discussions, surveys and more.​ Available in 20+ countries for local or multi-country insight.

  02.10.26
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  Innovation News

  See the Unseen with Product View AI

  Re-imagining Product Testing with Vision AI and AI Agents

  11.24.25
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  Corporate Press release

  Ipsos is one of Canada’s Most Admired Corporate Cultures in 2025

  This acknowledgment highlights the unwavering dedication and spirit our teams bring every day to Ipsos and our clients

  11.20.25

• Ipsos i3 – Inform, Innovate, Inspire

  Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.

  Subscribe

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  Society News

  GLP-1 Usage is Shaping Canadian Eating Habits

  Ipsos' Consumption Tracker, FIVE, captures the complete picture of how GLP-1 users are reshaping the food and beverage landscape, influencing what, when, and how Canada eats and drinks.

  11.18.25
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  Corporate Press release

  Ipsos is again ranked the No. 1 Most Innovative Insights & Analytics Company in 2025 GRIT Top 50 Suppliers list

  This marks Ipsos’ third consecutive year as the top company in Greenbook’s GRIT Business & Innovation Report.

  11.17.25
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  Corporate News

  Dynamic Demand Compass

  Discover the Potential of Today and Tomorrow with Ipsos' Dynamic Demand Compass

  11.17.25
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  Corporate Press release

  Ipsos’ Impactful Research Honoured at the 2025 ESOMAR Awards

  Ipsos, a leading market research company in Canada and globally, is proud to announce that it has been awarded a Gold Research Impact Award for its groundbreaking Supporting Safer Digital Spaces research.  The Global Award was presented at ESOMAR’s 2025 Congress on September 30th in Prague.

  10.02.25
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  Healthcare News

  Ipsos Rx Insight Store: Your On-Demand Hub for Healthcare Market Intelligence

  Built on the foundation of Ipsos’ gold-standard Global Healthcare Monitors, the Ipsos Rx Insight Store offers standardised reports and dashboards that empower biopharma companies to make rapid, informed decisions for brand success.

  10.02.25
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  Brand Image News

  Unlock your brand visibility in the AI era with Ipsos Synthesio GEO

  Ipsos launches Synthesio GEO a breakthrough product offering centered around brand intelligence that enables leaders to uncover how LLMs portray their brands and categories, benchmark against competitors, and take action to shape their presence in the era of generative AI.

  09.24.25