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Latest News & Press Releases

Artificial Intelligence (AI) News

Track and Optimize Your Brand's Visibility in AI Search Results with Ipsos Synthesio AI Visibility

New Ipsos Synthesio solution delivers comprehensive AI search monitoring to help brands capture visibility in this critical consumer touchpoint.

06.29.26

Corporate Announcements News

Ipsos Announces $50,000 Grant to Provide Educational Opportunities for Unhoused Youth in Vancouver

06.23.26

Media News

Ipsos Experts Win Canadian Research Insights Council’s (CRIC) Excellence Awards in 2026

06.16.26

Product Testing News

Ipsos Launches Product Studio: A New Era of Product Testing

05.28.26

Brand Equity News

From Dashboards to Decisions: myBVC AI Brings Conversational Intelligence to Brand Equity Management

02.24.26

Ipsos Wins Canadian Research Insights Council’s 2025 Innovation & Advancement and Business Impact Awards

Ipsos’ Impactful Research Honoured at the 2025 ESOMAR Awards

Ipsos is one of Canada’s Most Admired Corporate Cultures in 2025

All content

User Experience News

Unlock your Brand’s Online Potential and Make Every Interaction Count

Ipsos Launches UX Brand Impact Audit to Quantify the Direct Link Between Digital UX and Market Share.

02.19.26
Communities News

Connect with real people for agile, authentic insight discovery

Ipsos RealTalk Community Essentials offers a ready-to-use engaged audience eager to tell their stories, share in-context insights, and co-create in real-time video diaries, discussions, surveys and more. Available in 20+ countries for local or multi-country insight.

02.10.26
Innovation News

See the Unseen with Product View AI

Re-imagining Product Testing with Vision AI and AI Agents

11.24.25
Corporate Press release

Ipsos is one of Canada’s Most Admired Corporate Cultures in 2025

This acknowledgment highlights the unwavering dedication and spirit our teams bring every day to Ipsos and our clients

11.20.25
Society News

GLP-1 Usage is Shaping Canadian Eating Habits

Ipsos' Consumption Tracker, FIVE, captures the complete picture of how GLP-1 users are reshaping the food and beverage landscape, influencing what, when, and how Canada eats and drinks.

11.18.25
Ipsos i3 – Inform, Innovate, Inspire

Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.
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Corporate Press release

Ipsos is again ranked the No. 1 Most Innovative Insights & Analytics Company in 2025 GRIT Top 50 Suppliers list

This marks Ipsos’ third consecutive year as the top company in Greenbook’s GRIT Business & Innovation Report.

11.17.25
Corporate News

Dynamic Demand Compass

Discover the Potential of Today and Tomorrow with Ipsos' Dynamic Demand Compass

11.17.25
Corporate Press release

Ipsos’ Impactful Research Honoured at the 2025 ESOMAR Awards

Ipsos, a leading market research company in Canada and globally, is proud to announce that it has been awarded a Gold Research Impact Award for its groundbreaking Supporting Safer Digital Spaces research. The Global Award was presented at ESOMAR’s 2025 Congress on September 30th in Prague.

10.02.25
Healthcare News

Ipsos Rx Insight Store: Your On-Demand Hub for Healthcare Market Intelligence

Built on the foundation of Ipsos’ gold-standard Global Healthcare Monitors, the Ipsos Rx Insight Store offers standardised reports and dashboards that empower biopharma companies to make rapid, informed decisions for brand success.

10.02.25
Brand Image News

Unlock your brand visibility in the AI era with Ipsos Synthesio GEO

Ipsos launches Synthesio GEO a breakthrough product offering centered around brand intelligence that enables leaders to uncover how LLMs portray their brands and categories, benchmark against competitors, and take action to shape their presence in the era of generative AI.

09.24.25
Insights News

Unlock Strategic Advantage with Ipsos' New Insights Agent

Ipsos launches Insights Agent, its agentic AI solution to unlock faster, smarter decision-making by connecting your information and transforming it into impact.

09.23.25