Ipsos names Victoria Marshall as Chief Financial Officer, Ipsos Canada

Toronto, July 27, 2023 – Ipsos, one of the largest market research and polling companies globally, is pleased to welcome Victoria Marshall as Chief Financial Officer, Ipsos Canada.

Marshall is a seasoned finance executive with more than 20 years of experience in corporate strategy, compliance, and financial planning and analysis, including driving operational effectiveness and leading business transformation, in professional services organizations.

In her new role, Marshall will lead the finance and accounting functions across the business, and support its leadership team in leveraging Ipsos Canada’s best-in-class research and advisory capabilities to drive strategic growth together with optimizing finance operations.

“As a strategic thinker and authority on financial management, I’m confident that Victoria has the know-how to drive collaboration and innovation at a multi-faceted organization like Ipsos,” said Cynthia Pachovski, CEO, Ipsos Canada.

Prior to joining Ipsos, Marshall worked at Colliers, a global commercial real estate services firm, where she led the finance function of its Canadian business, including enterprise strategic planning and ESG initiatives. Before that, she spent the bulk of her career at KPMG in corporate strategy, and in client service as an external auditor of TSX- and SEC-listed companies across various sectors.

“I am thrilled to work with an organization as innovative and impactful as Ipsos. I look forward evolving the finance strategy to drive the organization’s growth plan, and furthering our reputation for boundary-pushing market research,” Marshall said.

For more information on this news release, please contact:

Elen Alexov
Marketing Operations Director, North America
+1 778 373-5136
[email protected]

About Ipsos

Ipsos is one of the largest market research and polling companies globally, operating in 90 markets and employing over 18,000 people.

Our passionately curious research professionals, analysts and scientists have built unique multi-specialist capabilities that provide true understanding and powerful insights into the actions, opinions and motivations of citizens, consumers, patients, customers or employees. Our 75 business solutions are based on primary data from our surveys, social media monitoring, and qualitative or observational techniques. “Game Changers” – our tagline – summarizes our ambition to help our 5,000 clients navigate with confidence our rapidly changing world.

Founded in France in 1975, Ipsos has been listed on the Euronext Paris since July 1, 1999. The company is part of the SBF 120 and the Mid-60 indexes and is eligible for the Deferred Settlement Service (SRD).

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www.ipsos.com