Pulse of Canada

Toronto, On - Ipsos Reid, on behalf of CanWest News Service and Global News, has undertaken a new national survey titled the "Pulse of Canada". The survey, conducted among a massive national sample of 8,431 Canadians, measured the vital signs of Canada's communities from sea to sea. Specifically, the survey asked respondents to offer their thoughts on the good and the bad when it comes to their communities, their lifestyle, their values, and their thoughts about the future.

For the first week, the Pulse of Canada sectioned the survey release into four broad themes:

• 1. Where I live
• 2. My Health
• 3. My Safety
• 4. My Family

Attached are the findings of an Ipsos Reid poll conducted for CanWest News Service and Global News fielded from February 24th to March 3rd. For the survey, a representative sample over 8,431 Canadians were interviewed via an on-line survey vehicle. The sample used in this study has been weighted according to 2001 Census data to accurately reflect the general populations of these CMAs. With a sample of this size, the aggregate results are considered accurate to within 1771.1 percentage points, 19 times out of 20, of what they would have been had the entire population of Toronto been polled. The margin of error within each CMA surveyed is shown in the table below.

Please open the attached PDF to view the detailed tables.

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For more information on this news release, please contact:

John Wright
Senior Vice-President
Ipsos-Reid Public Affairs
(416) 324-2900