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Embracing Mixed Mode Research
Why Mixed Mode is more than just a plan B and the way to future-proof your research studies.
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Majority of Canadians Believe ex-Governor-General Payette Should Not be Entitled to Pension (80%) or Benefits (72%)
Support for Ending Ties to Monarchy Once Queen Elizabeth’s Reign Ends Highest in a Decade (60%); Yet Over Half (55%) Also Agree Monarchy is Part of Canadian Identity
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One in Ten (9%) of Canadians Lost Their Jobs in 2020 (+2), Representing Almost 3 Million Adult Canadians
More Able to Afford Essentials Due to Anemic Spending on Entertainment and Travel, But Real Barriers to Financial Security Remain
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Safety Sells: Eating In Canada
There are benefits to purposely putting sanitizing activities in full view of customers. Here’s why!
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Remote Testing Geared for Physical Stimuli
Listen in as we demonstrate remote testing methodologies geared specifically for physical stimuli in the medical space.
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President Trump’s brand is the greatest asset and largest weakness for Republicans
New Ipsos Brand Insights study uses commercial brand assessment tools to compare President Trump and former Vice President Joe Biden’s respective brands.
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Ipsos Awards Top Honours for Financial Services Excellence in Canada
Ipsos Announces Winners of 2020 Financial Service Excellence Awards
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Working Canadians Are Struggling With Their Mental Health In 2020, But More Are Willing To Reach Out For Help
Insurance coverage bolsters positive attitudes – those with coverage feel more positive about their mental health (65% vs. 55% no insurance) and financial health (48% vs. 36% no insurance)
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Four in Ten (43%) Canadians Experiencing COVID-Related Disruption to their Employment, Despite Improving Jobs Figures
45% of Canadians Receiving COVID-19 Benefits Say They Will Take on More Debt Once Support Ends (+10)
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Discover Insights From Mobile-First Digital Audience Measurement
View our on demand webinar to hear more about our single source, person-centric, mobile-first measurement solution to meet the needs of Canadian advertisers both now and in the future