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Beyond the Haze
Ipsos’ Mike Rodenburgh discusses how cannabis is impacting Canada’s wine and alcohol market
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Launch of Ipsos Innovation Testing
Ipsos Innovation Testing: Real People + Real Behavior = Real Success.
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[WEBINAR] The Future of Beauty: Thriving Across the Consumer Decision Journey
The Beauty industry is now more fragmented and disrupted than ever in history. Beauty companies are challenged to stay ahead and lead the trends, as well to best predict whether or not they’ve developed the next biggest innovation.
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[WEBINAR] The Future of AI-Powered Social Insights
Ipsos and Synthesio are ushering in a new generation of AI-powered insights through a combination of innovative social listening technologies and proven research techniques designed to uncover the true power of the consumer voice.
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Marijuana Munching Mania Looms
One of the stereotypical perceptions that people associate with recreational cannabis use is the onset of the ‘munchies’.
Category Fundamentals
What can I learn about category behavior and attitudes that shows me where to play and how to win?
Consumer Fundamentals
How do I segment people and occasions to maximize business potential?
Behaviour Insights
Understanding the route to customer engagement.
Customer Insights
Increase sales revenue with behavioural knowledge of your customers.
Analytics and Reports
Understand the retail environment and make informed business decisions to drive store performance.