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Conversations with High Net Worth Canadians
Ipsos UU conducted interviews in the homes of High Net Worth Canadians for this syndicated qualitative study - speaking with participants that reflected a broad generational makeup.
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The Evolution of Snacking
This article offers research insights into our `on demand' food choices craving culture.
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Three in Ten (29%) Canadians Say They've Never Created a Budget for Themselves or their Household
Two in Three (66%) Confess they have Financial Habits They Need to Work On; Three in Ten (27%) Feel Off Track to Achieving their Goals
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Half (50%) of Canadians Expect the Canadian Economy to Grow Before the End of the Year, But See Growth as Modest
Slim Majority (52%) of Canadians are Optimistic about their Own Financial Future over the Next Five Years, More than are Optimistic (33%) about the Canadian Economy over Next 5 Years
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Six in Ten (57%) Canadians Have thought About Starting their own Business, But Only 36% of Canadians who have Thought about it have actually Started their own Business
No Capital, Need of Steady Income and Fear of Failure are Top three Barriers to Starting a Business
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Money, Time, Fatigue and Commitments Leading Barriers Preventing Canadians from Going to the Gym
Personal Goal/Life Choice and a Workout Buddy are Primary Motivators
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Full House: Engaging Today's Player in Canadian Casinos
At Ipsos, our Lottery and Gaming practice studies the habits, attitudes and desires of Canada's gaming population. We ask them what they are looking for in casino entertainment, what their expectations are, what they do inside the casino, how much they spend and how they rate the entire experience.
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Canadians Spend Half A Billion on Golf Products
While competition is intense among brands, the choice of where Canadians shop for golf products comes down to one clear market leader, Golf Town.