Thus, it will still be essential in 2023 for brands to adopt the best strategy, to stay relevant to consumers.
During this webinar, we will share both inspiring and actionable perspectives on the:
• Understanding human psychology during the current polycrises times
• What’s essential or not for consumers, and the impact of Inflation on shoppers/ consumers and their expectations.
• How we believe these crises are accelerating some consumers trends which were already in action before the pandemic/inflation times.
Joel Degrandsart, Head of Department, Ipsos in Switzerland
Izabela Lima, Associate Client Service Director, Market Strategy and Understanding
Ipsos Webinar: Innovating to grow in times of inflation | Lessons learnt
IPSOS Webinar| Inflation: here to stay?
Innovating to grow in inflationary/ crisis times
Global inflation likely peaked in 2022, according to the International Monetary Fund, also negotiations are happening as we speak between retailers and FMCG companies. Consumers will still be grappling with high prices for months / years to come. At Ipsos we know and believe there are opportunities in every crisis, including via innovation, with a view to growth.
Ipsos UX Webinar | Better User experience for a stronger customer engagement: discover winning strategies
The average First Contact Resolution (FCR) across industries is 53% only. This is the KPI with the greatest impact on the quality of your customer service, on your ability to recruit new clients and to retain current ones.