Discover an actionable, evidence-based guide from IRG with Ipsos, Ad Net Zero and Google to help CMOs and CSOs turn sustainability into growth, faster.
This validation by the SBTi is an important step, in line with Ipsos’ commitment to follow a CO2 emissions reduction trajectory consistent with the Paris Climate Agreement’s ambition against global warming.
Committing to diversity, equity and inclusion within advertising goes beyond simply doing what is right for society; it is a strategic move that yields both immediate and long-term benefits for brands.