Environment

The study explores perceptions of the risks posed from the climate crisis and identifies where responsibility for greater action lies. Over 23,000 people across 32 countries, including 500 participants from Switzerland, were surveyed.

Europeans are accelerating their shift towards greener and more multimodal transportation

This year, Promarca once again conducted a sustainability survey in collaboration with Ipsos in Switzerland.

Strong majorities across 32 countries agree with a range of bans on plastics and byproducts, while there’s slightly lower support for putting more onus on governments and manufacturers.

However, people expect climate change to worsen in 2024, the Ipsos Predictions survey finds

As a key international player in the energy sector with a commitment to reaching carbon neutrality by 2050, EDF today presents the findings of an opinion study conducted for the 5th consecutive year in 29 countries across five continents, covering two-thirds of the world’s population, and including the biggest CO2 emitters. Every year, EDF produces an international report on opinions, knowledge, expectations and levels of commitment in relation to climate change to drive reflection on the subject and participate in the constructive search for solutions for the future.

And six in ten say their government is not working hard enough to tackle climate change.

How can advertising and sustainability work together to promote a more sustainable future and responsible brand growth?

In five points, we uncover opinions on everything from anxiety about severe weather to who bears responsibility for fixing ‘global boiling.