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Customer Experience during coronavirus | Ipsos
Customer Experience Event

[WEBINAR] The Forces of Customer Experience

Do you truly understand the Forces that are at play in your customers’ minds? This new webinar accompanies our brand new CX whitepaper, 'The Forces of Customer Experience: The science of strong relationships in challenging times'. Hear from the author of the paper and Ipsos' CX Chief Research Officer, Jean-Francois Damais,
The Forces of Customer Experience | Ipsos
Customer Experience Publication

The Forces of Customer Experience

The science of strong relationships in challenging times.
The Big Secrets Of China’s Car Buyers Born In 1990s | Ipsos
Customer Experience Publication

The Big Secrets Of China’s Car Buyers Born In 1990s

As the lines between media, advertising and technology blur, marketers, content creators and consumers are changing. “The people born in 1990s are now buying cars!”
Path to Purchase Publication

Path to Purchase

Understand the dynamics involved along people’s journey, in order to optimise brand’s touchpoints strategy: what media for what function and when.