The Business of Marketing 2025

På dansk

Uncover the potential of marketing as a true business discipline at this one-day event. With a lineup of distinguished speakers, experts, and well-documented cases, this event is a must-attend for marketers seeking to align strategies, unleash commercial potential, and master impactful metrics across the value chain.

The event is a cooperation between the 3 main marketing organisations in Denmark: Dansk Markedsføring, KreaKom and Dansk Annoncørforening, with Ipsos as a strategic partner.

Why Attend? 

• Gain actionable insights to align marketing with business objectives.
• Learn to maximize strategy, commercial, creative, and media effectiveness. 
• Discover how to differentiate between vanity and valuable metrics for business and societal impact. 

Event Highlights

• Keynote Speaker & 9 Expert Talks, including our own Alexander Asmussen, Head of Creative Excellence, and Adam Sheridan, Global Advertising Research at Ipsos.
• Networking with Industry Peers.
• Food and Drinks Provided.

Get your ticket and find out more through the link below.

Tickets are DKK 1.999,00 for non-members/clients and DKK 999,00 for clients of Ipsos. 

GET YOUR TICKET HERE