[CASE] TDC: Customer Satisfaction System
To help TDC get Denmark's most satisfied customers, we have implemented an automated customer feedback system that measures customers' experiences with both call centers and stores every time they have been in contact with an employee.
TDC wants to have Denmark’s most satisfied customers. Since 2009, TDC has worked intensely to improve customer satisfaction through the TAK
programme. TAK [Danish for “THANKS”] stands for “take responsibility for the customer” – for that is exactly what TDC wants to do with the customers they are in contact with. With 10,000 employees and over 3.5 million calls per year, TDC’s call centre is among the country’s largest. Ipsos supplies IpsosEFM, the cost-effective system that can provide enough interviews to measure the performance over time of individual employees and departments alike.
Want to know more?:

Allan Bugge, Chief Operating Officer
Phone: +45 4090 7453
Email: [email protected]