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Unleash The Magic of Advertising
Creativity drives Business. In a new video, Ipsos’ Creative Excellence is bringing back the magic of advertising by showing you the entire journey of creative development.
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What Worries Denmark - April 2021
The What Worries Denmark study gives you monthly insight into the most pressing reported concerns of Danish citizens. Discover the April 2021 update below.
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Ipsos Update - May 2021
Climate change, vacations and vaccine passports, President Biden’s first 100 days and the latest trends in South Korean society are some of the featured topics in this month’s round-up of research and thinking from Ipsos around the world.
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[WEBINAR 27/5] Turning a Myriad of Data into Actionable Insights
At Ipsos, one of our core beliefs is that an abundance of data and information does not lead to an abundance of insight. And today, so much data is being generated every day that it has led social experts to argue that we live in an age of infobesity. On this webinar our dedicated curators at Ipsos show you how we navigate and utilize these existing and disparate data points to do what we love most: giving value to you, our clients.
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The public supports COVID-19 vaccine passports for international travel
In our latest survey made for the World Economic Forum, we find mixed views about mandating vaccine certificates for everyday activities. Here, we bring you the most important insights into public opinion about the new vaccine passports.
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Earth Day 2021: “What is the plan to tackle climate change? – Best regards, The Public”
2021 is a ‘Super Year’ for international environmental policy with major deals in process on climate, biodiversity, food, and oceans. Here, we present the most important insights to what the public believes about climate change.
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Global consumer confidence reaches new pandemic high
Significant month-on-month gains in consumer sentiment recorded in seven markets
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Perils of Perception: Climate Change
Around the world people say they understand what actions they need to take to combat climate change, but do they really?
Our latest Perils of Perception study looks at how the general public around the world perceives environmental action.
Here, we give you the most important insights into the gap between what people might do and the (sometimes confusing) scientific truth. -
[CASE] Danish Agriculture and Food Council: Pre-testing of ads
Discover how we helped the Danish Agriculture and Food Council pre-test an advert.
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When does The World expect life to return to 'normal'?
More than half expect that life will return to a ‘pre-Covid19 normal’ within the next 12 months, but expectations vary across the globe. Here, we present some of the most important insights on people’s expectations about turning “back” to a normal world post-pandemic.