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Generations Survey

More Gen Z say they’ll own a pet than have a child, despite valuing parenthood more

A new 30-country Ipsos study explores what people consider a successful life – and who gets to achieve it.

11.08.26

Society Survey

What Worries Denmark? - November 2025

Get your monthly insight into the most pressing reported concerns of Danish citizens.

01.12.25

Society Publication

Ipsos Update – December 2025

Nostalgia, COP30, Security … Ipsos Update explores the latest insights on key topics from our Ipsos teams around the world.

02.12.25

Society Publication

Ipsos Update – November 2025

Healthcare, Indulgence, Risk … Ipsos Update explores the latest insights on key topics from our Ipsos teams around the world.

03.11.25

Society Survey

What Worries Denmark? - October 2025

Get your monthly insight into the most pressing reported concerns of Danish citizens.

02.11.25

Trends Event

LIVE EVENT: Navigating a Polarised World - What's Next for Organisations and Consumers

Join us on the 26th of November for an inspiring morning of insight and foresight – exploring how organisations can stay relevant, connect with people and drive growth in an increasingly polarised world.

20.10.25

Inflation Survey

What Worries Denmark? - September 2025

Get your monthly insight into the most pressing reported concerns of Danish citizens.

01.10.25

Trends Survey

Global Optimism Declines According to Ipsos Global Trends 9th Edition

Opportunities arise as economic adjustments and global dynamics reshape consumer optimism according to the 9th edition of Ipsos Global Trends.

06.10.25

Climate change Survey

What Worries Denmark? - August 2025

Get your monthly insight into the most pressing reported concerns of Danish citizens.

02.09.25

Society Publication

What Worries Denmark? - June 2025

Get your monthly insight into the most pressing reported concerns of Danish citizens.

01.07.25

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