Social Media


Are Mega Events Still Delivering ROI for Brands?

Which sponsoring brands are on top when it comes to earned social media value?
Social Media Survey

A rapidly changing landscape: Social media discussions of COVID-19

With the situation changing daily, the focus of online COVID-19-related conversation is constantly evolving in response.

Ipsos named as UKOM research supplier from 2021

Online audience measurement body UKOM (UK Online Measurement Ltd.) has appointed Ipsos as the new supplier of the UK industry standard for online audience measurement from January 2021.
Social Listening Publication

Uncover the power of the patient voice: Healthcare-focused Social Intelligence & Text Analytics

The rich wealth of unstructured and unrequested data on social media offers critical input to your brand’s story. Ipsos’ healthcare-focused Social Intelligence & Text Analytics offering, powered by Synthesio’s leading technology, unlocks the opportunities within unstructured data, bringing you unparalleled insights into authentic patient experiences and perceptions.
Social Media Publication

Customer intelligence of audience attitudes on top 3 dating apps

What people are saying online about Tinder, Bumble, and Hinge.
Climate change Publication

Social media monitoring the fast-paced landscape of climate change conversations

The view from online: unfiltered, uncensored & unsolicited.
Social Media Survey

Social media usage statistics by country

Understanding consumers with and without social media.
Social Media Publication

Social media usage report

An in-depth analysis of social media usage habits worldwide.
Social Media Survey

Social media: Should governments shut it down in times of crisis?

The Sri Lankan government shut down some social media access after a terrorist attack in April.