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Profitable Growth by Closing The loop on Auto buyer Feedback
In Asia Pacific, where demand is dominated by the Chinese market, consumers in the Auto market are maturing and evolving rapidly.
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Press Release: New Censydiam Suite of Business Solutions Helps Brands Grow by Connecting with Deeper Human Emotions
Marketers around the world need a better understanding of what motivates their consumers to buy their brands, and even more importantly, what motivates them to NOT make that purchase.
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ViewsCast™
ViewsCast™ is an automated customer feedback system that uses a combination of IVR˚, SMS, online, and mobile interviews to capture the Voice of the Customer about their latest experience.
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ZOU SAN, TOO BUSY FOR BREAKFAST?
According to the latest Ipsos global survey among consumers in 26 countries, foods from a wide variety of regions or cultures are now favoured at home – including artisanal or retro food and foreign brands, among others.
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Ipsos/Campaign Asia-Pacific 2013 Marketer’s Outlook study
Following a better-than-expected year, marketers are more optimistic, but will place greater emphasis on growing brand loyalty, integrated campaigns, ROI and overall effectiveness.
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InnoQuest – InnoSpark on Packaging
The latest InnoSpark titled "Global Consumers Willing to Fork Out More for Fresh and Sustainable Packaging" is available.
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Seminar: Ipsos’s Enterprise Feedback Management Platform
Contact Centres are one of the most important and heavily used customer touchpoints within many organisations. They do however, often have a negative reputation and are often thought to have some serious issues attached to them.
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[WEBINAR] Ipsos Client Seminar: ViewsCast - Ipsos's Enterprise Feedback Management (EFM) platform
Contact Centres are one of the most important and heavily used customer touchpoints within many organisations.