Advertising

Ipsos Views | White paper | Sustainability | Advertising | Thought Leadership
Environment Publication

Sustainability and Advertising: Friends or foes?

How can advertising and sustainability work together to support a more sustainable future and responsible brand growth?
Turning celebrity endorsements into a valuable investment
Media Publication

Turning celebrity endorsements into a valuable investment

In an era of modern advertising, endorsement is no longer asking a super star to appear on TV, telling the audience how good the product is.
Advertising Event

[WEBINAR]Ipsos Client Seminar: Optimizing Your Advertising Effectiveness

With the ever growing fragmentation of media and increased competition for limited consumer attention, now more than ever it is critical that you achieve maximum return on your advertising investment.
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