Affluent

Chinese consumers account for about one-third of the world’s total spending on luxury, even though only 8% of such consumption takes place on China’s mainland. It is estimated that, by 2025, some 7.5 million affluent Chinese households will be spending Rmb1 trillion (US$147 billion) on luxury goods, this representing a year-on-year growth of 25% since 2016. It is little wonder that China is a top strategic priority for lifestyle and luxury brands.

This event will provide insights about Affluent consumers behavior, the most powerful and influential target audience driving revenue and influencing purchase among their peers and network.

This event will provide insights about Affluent consumers behavior, the most powerful and influential target audience driving revenue and influencing purchase among their peers and network.

Join the 20th Anniversary Celebration of the Biggest Media Event in Town!

Join the 20th Anniversary Celebration of the Biggest Media Event in Town!

As the summer travel season heats up, the Q2 Ipsos Affluent Barometer reports that a record 72% of Affluents are planning a vacation this summer.

New research shows that 87% of the mass affluent in India are on Twitter and use it on a regular basis.

The following example showcases how we work with our Luxury clients across a range of issues to deliver actionable insights.

Asia is Julius Baer’s second home market and the centre of global wealth creation.