Social Media

Social Media Event

Ipsos Webinar Series - Leveraging Social Data to Uncover Business Opportunities

Social intelligence is the ability to collect, monitor and analyse available social media data feeds (including social media networks, blogs, forums and comments) to understand what is being said about a topic, brand, organisation or other entity.

We don't need to talk about ads
Advertising Publication

We d̶o̶n̶'̶t need to talk about ads

Why only some advertising gets talked about on social media and becomes famous
What the Unknown unknows
Big Data Survey

Unpacking Unknown Unknowns

A run-through of the what, why, and how of unknown unknowns in social intelligence.
From unstructured data to intelligence | Ipsos
Social Media Publication

From unstructured data to intelligence

Our new Ipsos Views paper from Ipsos’ Social Intelligence Analytics team examines the journey of social media data, from tech platforms to research solutions.
Ipsos top stories on social media in first half of 2020
Social Media Survey

From environment, economy to COVID-19: Our top stories on social media in first half of 2020

These are the reports, stories and videos that got you talking, sharing and engaging with us.
Social media discussions of COVID-19 | Ipsos | Synthesio
Social Media Survey

A rapidly changing landscape: Social media discussions of COVID-19

With the situation changing daily, the focus of online COVID-19-related conversation is constantly evolving in response.
Social media usage statistics by country | Synthesio | Ipsos
Social Media Survey

Social media usage statistics by country

Understanding consumers with and without social media.
Social Media Usage Report | Ipsos | Synthesio
Social Media Publication

Social media usage report

An in-depth analysis of social media usage habits worldwide.
Global Advisor - Social Media Ban | Ipsos
Social Media Survey

Social media: Should governments shut it down in times of crisis?

The Sri Lankan government shut down some social media access after a terrorist attack in April.
Ipsos Social Media Intelligence Synthesio
Social Media Survey

Ipsos reinforces its Social Media Intelligence capabilities with the acquisition of Synthesio

Ipsos is pleased to announce the acquisition of Synthesio for an amount of over USD50 million in cash.
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