The Forces of Customer Experience – The science of strong relationships in challenging times is a new whitepaper from Ipsos’ Customer Experience team. Ipsos introduces a revolutionary human-centric CX framework that helps organisations drive stronger relationships through a better understanding of customers’ functional and relational needs. Through extensive R&D, Ipsos has identified strong predictors of emotional attachment and relationship strength – dimensions which have particular relevance to the COVID-19 crisis. Focusing on them will allow brands to refocus customer experience measurement and management to address what truly matters.
Do you truly understand the Forces that are at play in your customers’ minds? Join our complimentary webinar on 26 May at 16:00 (Hong Kong Time) to learn more from Jean-Francois Damais, our CX Chief Research Officer, and author of this paper.
If you’re unable to attend the live webinar, simply register to receive the recording.
For more information on the paper, please email Richard Korn
For information regarding this webinar, please contact Keres Lee
[CANCELLED] Ipsos Event: Bank, Finance & Insurance: 2020 & Beyond
Thank you very much for registering to our event “Bank, Finance & Insurance 2020” planned for the 12th February.
In view of the epidemic outbreak in the region, we consider it safer for all to cancel this event.
Instead, to allow you to benefit from the data, insights and case studies we intended to share on the day, we will be setting up a series of webinars towards the end of February. More will be announced on this soon.