Consumers


Consumer Behaviour Press release

[PRESS RELEASE] - Ipsos Survey: 2025 Perceived as a Challenging Year, Yet Optimism and Consumer Confidence in Indonesia Begin to Recover Ahead of 2026

Ipsos Bright Horizons Insights is a global Ipsos study that examines public perceptions in Indonesia regarding economic and social conditions, as well as future outlooks. The study serves as a strategic reference for businesses and policymakers in understanding public sentiment and navigating change.
Consumers Press release

[Press Release] What Worries Indonesia 2025

Corruption, unemployment, and social inequality are now the top concerns among Indonesians, according to Ipsos’ What Worries Indonesia H1 2025 report.
Discover what’s driving this shift — and how it’s shaping business and consumer behavior.
Economy Press release

[PRESS RELEASE] - Indonesian Consumer Confidence Declines Sharply in September

Indonesian Consumer Confidence Index fell by -5.2 points compared to August 2025 and -9.2 points compared to September 2024, reaching 52.3 points. This decline places Indonesia at 9th globally, down from 3rd position in the previous month, although it remains above the global average (48.0 points). This trend indicates a shift in consumer sentiment, with Indonesians becoming more cautious in assessing economic conditions and their personal finances amid ongoing global uncertainty.

[PRESS RELEASE] - Global Consumer Confidence Index June 2025

Sentiment is up significantly in both the Asia-Pacific and Europe according to the Ipsos Global Consumer Confidence Index for June 2025
Consumers Survey

April 2025: Global consumer confidence down slightly for the second consecutive month

Ipsos’ Global Consumer Confidence Index is down 0.5 point since last month and sits at 47.7. The index declined in back-to-back months and is now 1.2 points below its reading from this time last year.
Customers Survey

February 2025: Consumer confidence stable following last month’s uptick

Sentiment is mixed in both Latin America and Europe.
Consumers Survey

December 2024: Consumer confidence down globally for the second consecutive month

Sentiment declines sharply among many European countries according to the Ipsos Global Consumer Confidence Index for December 2024
Consumers Publication

Feeling the pressure: Understanding consumers during inflationary times

Sometimes if feels like we are moving from unprecedented crisis to unprecedented crisis.
Economy Survey

Pandemic concerns recede, inflation looming public consumption – Ipsos study

The Ipsos SEA Ahead survey ran across Indonesia, Malaysia, Philippines, Singapore, Thailand, and Vietnam in May and June 2022.