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Ipsos Update - September 2017
Welcome to the September edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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Tesco Brand Shouts Loudest! - Aug 2017
Ipsos MRBI research on advertising saliency in August in 2017 shows retail and telecoms brands dominate.
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Ipsos Update - August 2017
Welcome to the August edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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The Economic Pulse of the World - July 2017
The average global economic assessment of national economies surveyed in 26 countries is down two points with 43% of global citizens rating their national economies as ‘good’.
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Ipsos MRBI/JNLR - July 2017
The latest JNLR/Ipsos MRBI report into radio listening is published today (27th July 2017). It covers the 12-month period from July 2016 to June 2017.
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Using Social Intelligence for a Sharper Vision of Your Brand and Category
Marketers need to understand their category’s dynamics to optimally position themselves and compete effectively. To do this, they must get the consumer’s perspective – because consumers, not industries, are defining today’s markets.
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Device Agnostic Surveys a Necessary Evolution 2017
What are device-agnostic surveys? “Device-agnostic” implies that respondents can take in-browser surveys on any device they choose.
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Ipsos Update - July 2017
Welcome to the July edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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The Economic Pulse of the World - June 2017
The average global economic assessment of national economies surveyed in 26 countries remains unchanged with 45% of global citizens rating their national economies as ‘good’.