Approval Rating OM Modi
Approval Rating OM Modi

PM Modi’s Approval Rating (AR) remains steady at 70% in November 2024: Ipsos IndiaBus PM Modi’s Approval Rating

Same as August 2024 and May 2024 – 70%. In February 2024, AR had soared to 75% Education, cleanliness and healthcare top performance areas

The new report of the Ipsos IndiaBus PM Modi’s Approval Rating as PM of the country shows Mr. Narendra Modi snagging the approval rating of 70 percentage points in November 2024, at par with the last round. The score remaining constant for 3 consecutive rounds – in May 2024, August 2024 and now Nov. 2024. Ergo, more number of citizens – at least 7 in 10 approve of Mr. Modi’s job as the PM of the country, displaying high popularity ratings.    

Interestingly, while men (70%) and women (70%) were seen to show parity in their verdict of PM Modi’s performance as the PM of the country, Mr Modi’s performance and approval ratings were higher among the citizens of the north zone (82%) and the west zone (78%), age group 31-45 years (74%), full time parents/ homemakers (73%) and tier 1 citizens (72%). Some cohorts of low education citizens (71%), SEC B (71%) and SEC A (70%) showed parity with the overall score. At the same time, Mr. Modi was rated low in performance among the south zone citizens (44%). 

Across most other cohorts and demographics, PM Modi passed with a first division or more.   

Performance of the Modi govt on key issues

While PM Modi has held onto his performance scorecard. The survey also asked citizens to rate the Modi government, on some of the key issues.

So, what were the hits and misses of the Modi government in the last 3 months?

In the pecking order, govt has performed well on the education system (71%), sanitation and cleanliness (60%) and healthcare system (55%). Middle of the road performance on pollution and environment (50%). And the areas displaying under performance included poverty (32%), unemployment (33%), corruption (33%) and inflation (34%).

Performance metrics of Modi govt.

S.No.

Issues

Performance

1

Education System

71%

2

Sanitation and Cleanliness

60%

3

Healthcare System

55%

4

Pollution and Environment

50%

5

Inflation

34%

6

Unemployment

33%

7

Corruption

33%

8

Poverty

32%

Elucidating on the findings of the survey, Parijat Chakraborty, Group Service Line Leader, Public Affairs, Corporate Reputation, ESG, & CSR said, “Mr. Narendra Modi has displayed consistency in his performance with more number of citizens reposing their faith in his performance and ability as the prime minister of the country. North and west continue to be his bastion with the largest number of supporters and those believing in him. A bit disconnect and disengagement with the south which the PM could focus on. About his govt’s performance, education, cleanliness and healthcare are the areas winning plaudits where citizens have been the biggest beneficiaries. Though some of the areas like inflation, poverty, corruption and unemployment fall short on the expectations of the citizens. Some of the impact in these areas has also to do with global factors, of the post pandemic recovery, global economic slowdown due to the wars in Gaza and Ukraine, etc and further weakening of the rupee against the dollar.”           

Methodology:

Ipsos IndiaBus is a monthly pan India omnibus (which also runs multiple client surveys), that uses a structured questionnaire and is conducted by Ipsos India on diverse topics among 2200+ respondents from SEC A, B and C households, covering adults of both genders from all four zones in the country. The survey is conducted in metros, Tier 1, Tier 2 and Tier 3 towns, providing a more robust and representative view of urban Indians. The respondents were polled face to face and online. We have city-level quota for each demographic segments that ensure the waves are identical and no additional sampling error. The data is weighted by demographics and city-class population to arrive at national average. 

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The author(s)

  • Madhurima Bhatia
    Media Relations and Content lead