In this expanded role, Lifeng will lead the newly formed APAC region, which brings together Asia Pacific and Greater China under a single leadership structure, alongside his current position as Chairman and CEO of Ipsos in Greater China.
Based in Paris and reporting to Jean Laurent Poitou, CEO of Ipsos, Boissy will be responsible for overseeing Operations, the General Secretariat, Legal, Corporate Communications globally, as well as Investor Relations in coordination with the Finance Department. Alexandre will be a member of the Global Leadership Team (GLT).