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Ipsos launches Non-Interventional Studies (NIS) Centre of Expertise
The new NIS Centre of Expertise, part of Ipsos’ global healthcare business, consolidates Ipsos’ extensive capabilities in real world evidence, an area of increasing priority for healthcare companies.
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85% APAC consumers agree ' I would like more control over decisions about my health'
While there is a widespread belief in the power of science to solve major health problems, people still want to retain control
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Netizens & General Indians warn of imminent Environmental Disaster unless habits altered – Ipsos GTS Survey 2021
Desperate times call for desperate measures – Netizens & General Indians warn of imminent Environmental Disaster unless habits altered; confidence in science & scientists depleting – Ipsos GTS Survey 2021
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Choosing the right AICI platform
Four criteria for picking the right consumer insights tool for your organization.
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A Year in Review - 2021
What did we learn about public attitudes and behaviours? What did our research tell us about the events of the year? And how did our outlook shift?
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The FOMO about D2C
The FOMO about D2C;
Authors - Geeta Lobo, Country Service Line Leader, Ipsos SIA (India) & Deepak H, Partner, Strategy 3, Ipsos India
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Global Trends 2021: Aftershocks and continuity
Most people across 25 countries now it is more important that businesses fight climate change than pay the right amount of tax. Seven in ten globally now say they tend to buy brands that reflect their personal values and that business leaders have a responsibility to speak out on social issues. Around the world, agreement on the urgency of dealing with climate change continues to rise but many other social attitudes hold steady, despite COVID-19.
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India slips to 40th rank in 2021 from 34th rank in 2020 on the 2021 Anholt-Ipsos Nation Brands Index
India slips to 40th rank in 2021 from 34th rank in 2020 on the 2021 Anholt-Ipsos Nation Brands Index
Germany maintains top “nation brand” ranking, Canada and Japan overtake the UK to round out the top three
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Breaking the Barriers - Joint MR Paper by Ipsos India & Reckitt bags Runners Up position at 29th MRSI Annual MR Virtual Seminar
Breaking the Barriers, a joint market research paper by Ipsos India and its client Reckitt has bagged the Runners Up position at the just concluded 2-day, 29th MRSI Annual MR Seminar (17th & 18th, August 2021).
Breaking the barriers was authored by Deepti Chandna, Executive Director, Ipsos Inda, Payel Roy, Associate Director, Ipsos India and Vikas Chauhan, Research Manager & Atreyee Goswami, Insights & Analytics Manager, Reckitt.