Search
-
57% APAC citizens if given the choice, would prefer to have grown up at the time when their parents were children
The rosy retrospection of nostalgia provides fertile territory for brand activations. Help customers to find the feel-good factor in their past
-
74% APAC consumers think globalisation is 'good for my country'
Over the past year, there has been a marked return to global brands, but the industry is still seeking the right balance between global and local
-
81% APAC consumers feel it is possible for a brand to support good causes and make money at the same time
Corporations are responding to calls for fairness and support for key issues by making an effort to demonstrate their empathy.
-
78% APAC consumers cannot imagine life without the internet
People need to be persuaded that new technologies will improve their lives rather an adopting them without question
-
1 in 4 Urban Indians report rise in crime and violence in their neighborhood in last 12 months: Views on Crime or Violence & Law Enforcement around the world – A 29 country Ipsos Global Advisor Study
3 in 5 Indians confident about law enforcement agencies in forestalling violent crimes from happening
-
Happiness levels slightly diminish in May 2023: Ipsos IndiaBus Happiness Monitor
Employment/ work and colleagues/ business associates lowering happiness among Indian citizens
-
Ipsos Update – June 2023
Inflation, agriculture, eCommerce… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
-
8 in 10 Urban Indians claim being comfortable around people of different faiths as them: Ipsos Global Religion 2023 Survey
India emerges one of the most religious countries with 81% believing in the existence of God or higher power; 83% believe being religious helps in overcoming crises.
-
Asian markets of India (67%), Singapore (51%, Indonesia (50%) and Malaysia (49%) believe their govt has a clear gameplan on how govt, businesses and people should tackle climate change
Only 1 in 3 global citizens (31%) believe their govt has a clear gameplan on how govt, businesses and people should tackle climate change; India (67%), Singapore (51%, Indonesia (50%) and Malaysia (49%) believe their govts are in comparison better equipped: Ipsos Earth Day 2023 Survey
-
84% Urban Indians say they are happy; India ranks 4th in happiness among 32 countries: Ipsos Global Happiness Survey (Life Satisfaction across the world)
Personal relationships, knowledge, love, social status, being close to nature, fitness, economic health of country make Indians happy.