Brands

Brands Publication

India's Direct Selling Industry: A Story of Resilience and Growth

This report highlights the direct selling industry's role as a powerful catalyst for economic empowerment, successfully integrating traditional and modern business practices.

02.09.25

Healthcare Publication

Ipsos Update – August 2025

Ageing, Healthcare, Gaming… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

04.08.25

Brands Publication

The Rising Tide of Private Labels: How name brands can stay afloat

By embracing innovation, building strong brand equity, enhancing the customer experience, and adopting strategic partnerships and omnichannel strategies, name brands can thrive in the face of competition.

03.04.25

Housing Publication

Ipsos Update – February 2025

Trump, Housing, Shopping … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

04.02.25

Ipsos Update Publication

Ipsos Update – December 2024

Security, Inflation, Perils of Perception … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

03.12.24

Ipsos | Ipsos views | Understanding consumption moments

Brands Publication

Understanding the context of consumption moments

A path to brand success.

12.12.23

Ipsos | Expectations / Context / Empathy /

Brands Publication

Three keys to unlock brand success: shaping EXPECTATIONS, integrating CONTEXT, acting with EMPATHY

Brands are no longer in control. In a dynamic world, people are. Brands can make powerful connections and bring more to their lives by actively shaping their expectations.

09.03.23

Brands Publication

The shifting power of influence

The dynamic, rapidly changing, consumer controlled environment demands that we rethink how we build brands, from a static approach to a dynamic, evolving philosophy.

03.05.23