Market Research


Innovation Publication

Four Ways Agile Research Will Evolve to Drive Innovation

In today’s fast-moving, shape-shifting world, it seems virtually every business, every marketer, and every researcher wants to be agile. But, what exactly does agility mean?
Market Research Publication

Ipsos Update - August 2018

Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. August’s edition features new papers on cultural bias, electric vehicles and Gen Z, as well as global reports on healthcare and human rights.
Market Research Publication

Business Consulting

Ipsos Business Consulting provides practical advice for your business or organisation built on fact-based consulting approaches. We help business leaders and organisations worldwide build, compete, and grow in the marketplace by making idiosyncratic, permanent, and significant improvements in overall performance.
Market Research Publication

Advisory Services

We are a diverse group of management consultants, brand strategists, researchers, sociologists and marketers who are passionate about developing breakthrough brand and marketing strategies.
Mobile Publication

India’s Handset Market – A Wealth of Opportunity

India is home to one of the fastest growing mobile phone markets in terms of penetration thanks to tectonic shifts which have taken place over the past decade.
Trends & perspectives Publication

Understanding India's Construction Equipment Market

India's growth story has witnessed many cyclical changes across a wide range of industries from agriculture and retail to software, IT and real estate, all of which serve as key drivers of the country's economy.