Outdoor

2 strategic acquisitions by Ipsos, of MGE Data & Fishnet Dotmetrics to bolster position in audience measurement
Audience Measurement Survey

Ipsos consolidates its position with 2 strategic acquisitions in Jan 2021 – of MGE Data and Fistnet-Dotmetrics

Ipsos in Jan 2021 has made two strategic acquisitions – of MGE Data (a leading player in Out-of-home (OOH) measurement) and Fistnet-Dotmetrics (Croatian digital audience measurement player) in January 2021.