Search
-
The Economic Pulse of the World - January 2018
The average global economic assessment of national economies surveyed in 28 countries is up three points this wave with 49% of global citizens rating their national economies as ‘good’.
-
What Worries the World - January 2018
New global poll finds unemployment remains the main concern around the world.
-
Malaysians' Predictions 2018
Malaysians’ 2018 predictions: Ipsos study reveals future predictions on what they think will happen in 2018
-
Get Fair or Fail: Why Fairness is Key to Business Success
Acknowledgement of customer experience (CX) as a driver of business performance is at an all-time high, with most companies making significant investments to meet their customers’ needs. But for many the question remains, how do you choose which customers or situations to prioritise?
-
Ipsos Launches Mobile Package Solution Driven by Behavioural Science
Recognising that successful package design must perform well in-store and drive saliency on the mobile devices where people increasingly shop, Ipsos Marketing has developed a behaviourally driven pack testing solution.
-
Brand Growth: More People, More Often or Both?
The contribution of existing customers to brand growth.
-
#ShopperHacks with Ron Fernandez
Introducing a new series #ShopperHacks, and Ron Fernandez, Regional Director for Shopper in Asia Pacific.
-
Empowering The Empowered Consumer
Today’s empowered consumers have more choices, greater knowledge and higher demands. They take charge of every aspect of their lives and seek innovations that fuel their desire for control.
-
The Economic Pulse of the World - December 2017
The average global economic assessment of national economies surveyed in 26 countries is down one point this wave with 46% of global citizens rating their national economies as ‘good’.