Consumers

A selection of food brands on a shower curtain - Ipsos
Innovation Ipsos Voices

Beyond the Aisle: Why Food Brands Are Showing Up in the Shower

How some brands are transforming everyday rituals into moments of enjoyment, connection, and growth. By Kathryn Valldejuli, Senior Research Analyst, Innovation.
A photo of currencies of various notes
Cost of living Survey

Ipsos Cost of Living Monitor 2026

Across 33 countries surveyed, there is a mixed picture of many being financially stable but worried about what’s ahead and the feeling that a return to “normal” is getting further away.
Launching a New Audience Measurement Currency
Audience Measurement Publication

Launching a New Audience Measurement Currency

A strategic guide for market transition, education, and adoption
Ipsos Update – September 2026
Ipsos Update Publication

Ipsos Update – September 2026

Summer, Life, School … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.