Media


Media Survey

Trust in Media: A Malaysian Perspective

New global study shows trust in traditional media is perceived to have declined over the past five years, due to the prevalence of fake news and doubts about media outlet's intentions.
Advertising Publication

How sequencing ads drive impact

Findings of Ipsos/Google advertising sequencing research experiment

Advertising Publication

A Dull Category Doesn’t Have to Mean Dull Ads

Transforming adversity into a creative opportunity.