Attitudes to the 2024 Paris Games

July 22nd, 2024: Key results for New Zealand:

• New Zealanders’ interest (54%) in the 2024 Paris Games is slightly lower than the global country average (57%). The host country, France shows only 46% interest. Across the 33 countries surveyed; Millennials (61%) and Gen Z (59%) are more likely to be interested in the games.
• The top 3 events that New Zealanders are interested in are Athletics (32%), Gymnastics (25%) and Rugby - sevens (24%). Compared to the rest of the countries, New Zealanders are more likely to be interested in Rowing. Surprisingly, although still relatively small, New Zealanders share a higher than average interest in Breakdancing along with Argentina, Australia, Netherlands and Romania.
• New Zealanders (81%) are more likely to say the Olympic team makes them proud of NZ, slightly higher than the global country average (78%).
• The majority of all the countries surveyed says the Games should go ahead despite climate change (72% and 70% in NZ) and the world's economy and conflicts (72% and 69% in NZ). 

Across the 33 countries surveyed; Millennials (62%) and Gen Z (61%) are more likely to say the Games inspire them to participate in sport. New Zealanders are slightly less likely than the global country average (55%) to agree with this, with 41% of New Zealanders saying the games inspire them to participate in sport. These are the results of a 33-country survey conducted by Ipsos on its Global Advisor online platform and, in India, on its IndiaBus platform, between Friday, May 24 and Friday, June 7, 2024. For this survey, Ipsos interviewed a total of 24,531 adults aged 18 years and older in India, 18-74 in Canada, Republic of Ireland, Malaysia, the Philippines, South Africa, Türkiye, and the United States, 20-74 in Thailand, 21-74 in Indonesia and Singapore, and 16-74 in all other countries.