Media

Global Views on AI and Disinformation
semantic AI Survey

Global Views on AI and Disinformation

A recent Ipsos survey of 29 countries, including New Zealand, has found that while many people believe that AI can create very realistic fake news, most also feel that they will be able to tell real news from fake news.
Ipsos Update | Coronavirus pandemic | Global Advisor | Trust | Anholt Nation Brand Index | Automotive
Brands Publication

Ipsos Update - November 2020

This month’s round-up of research and analysis from Ipsos around the world presents new papers on our learnings from the pandemic, trust in the media, brands and advertising and automotive quality. Explore our new global survey on happiness, the latest ranking of 50 nations’ international image, and much more.
Creative ads in boring caterogies | Ipsos
Media Publication

A Dull Category Doesn’t Have to Mean Dull Ads

Transforming adversity into a creative opportunity.