Climate change, vacations and vaccine passports, President Biden’s first 100 days and the latest trends in South Korean society are some of the featured topics in this month’s round-up of research and thinking from Ipsos around the world.
Our monthly round-up of research and analysis from Ipsos teams around the world covers a range of topics from gender equality and parenting to retail trends and how advertising becomes famous.
Signals: Understanding the coronavirus crisis
Riding the ups and downs of today’s omnichannel shopper landscape
A new survival strategy in an increasingly volatile world
How has the pandemic impacted the positive momentum of premium brands?
Why only some advertising gets talked about on social media and becomes famous
Our monthly round-up of Ipsos research and thinking reflects on the world one year on from Covid-19, looks forward to the world in 2025 and beyond, and presents new white papers on customer experience, product innovation and research methods.
Delivering customer experience in the face of mask wearing.
What we can we learn from regrets? For the market researcher, regret is an important construct that can enhance our understanding of decision-making and consumer behaviour.
Tracking survey data shows how threats associated with the pandemic and expectations in eight countries have changed over the past year
Ipsos Strategy3 looks at the implications to businesses and policymakers in Southeast Asia one year after the onset of the COVID-19 crisis.
Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.